6 Ways Nail Techs Can Prep for the Holiday Craze
Winter has officially arrived, which means it's going to be a roller coaster ride! The holidays are just around the corner, and it can be hectic for nail techs and nail salon owners alike. So how can small nail business owners prepare for one of the busiest months of the year? We have helpful tips on how nail techs or nail salon owners can be well equipped for the season.
"Without a plan, even the most brilliant business can get lost. You need to have goals, create milestones and have a strategy in place to set yourself up for success."- Yogi Berra.
It would be best if you had a short-term and long-term plan on how you're going to work during the holiday season. You have to consider planning your marketing strategies, inventory, employees, and your nail sessions. Planning will help you foresee challenges and also plan for the new year ahead.
It's better to be well-equipped and set new goals to motivate you or your team. The holidays can be hectic, and it's easy to get lost in the nail business, but it'll be much easier to navigate and remain productive if you have a plan in place.
2. Stay organized
"In business, organization is an absolute necessity, not an alternative.- Larry Burkett"
Once you set up a plan, you have to stay organized not to lose your head in the game. Arranging your plans, goals, including your nail product inventory, will help you in the process. You have to use an efficient booking or appointment system to manage your workload in a day.
You can also consider walk-ins but set a standard or schedule when you're going to take in walk-ins during a workday. You can productively run your nail business if you're organized and on track.
3. Be well stocked in nail supplies
"It is essential to have good tools, but it is also essential that the tools should be used in the right way."- Wallace D. Wattles.
You have to prepare for battle; since the holidays can be hectic, make sure you're well-stocked with nail supplies that you'll be using to cater to your clients. Having the right nail salon equipment and supplies will help you in the long run.
Also, don't forget to watch out for iGel Beauty promos and sales and take advantage of them. Finally, if you're running a nail salon, it's essential to have high-quality yet affordable nail tools to equip your employees.
4. Communicate with your employees and clients
"You ability to communicate is an important tool in your pursuit of your goals, whether it is with your family, your co-workers, or your clients and customers."- Les Brown.
You have to send the right message across your inner circle and your customers on what they should expect when working during the holidays. Let your customers know if they should book your nail service in advance or until when you're open for business. Talk to your employees if you're a nail salon owner about what they should achieve before signing it off to celebrate the holidays.
Let your clients or customers know if you have any upcoming promos or offers to give them, it's also a way to market yourself as a nail tech. Communication is a priority since miscommunication can happen when it gets busy, and you don't want your business to hit a snag because of it.
5. Get inspired
Sometimes, it can lead to burnout and artist block when you're on a roll doing nail art for clients consecutively. However, you can get plenty of inspiration from your surroundings to the latest nail trends. You can check out our blog and be inspired, from our cute nail designs to our Taylor Swift RED album-inspired nails.
We have an iGel Beauty Facebook community where you'll be seeing tons of nail designs from talented nail professionals. You can join and get more than just inspiration, from life lessons to best practices in the nail industry.
6. Take care of your mental health
"If you take care of your mind, you take care of the world"- Arianna Huffington.
The nights can be long, so are your workdays this holiday season. It's best to prioritize your wellness and practice mental health care during the winter since it can affect your productivity and make you blue in the process with the cold weather. If you're taking care of your mental health, you'll have fewer chances of suffering from artist block, and you'll enjoy working for the long haul.
If everything is going according to the plan for your business, then you don't have to pull an all-nighter but of course, expect challenges along the way. As an entrepreneur, you need to put your best foot forward and think of solutions immediately. Of course, you need to have the proper mindset and a healthy body to do so. You can read our blog on 11 ways to practice mental health care.
The holidays can be exciting, and a whirlwind for business savvy nail techs like you. Therefore staying on top of your game is vital to finish the year productive and stronger than ever. You can join our iGel Beauty Facebook community and meet-like minded nail techs and nail salon owners who are crushing their business goals and love all things nails. Join us!